BNR Eyeopeners

BNR Eyeopeners

BNR Eyeopeners is a popular scientific radioprogram about innovation, presented by Meindert Schut. Original and revolutionary solutions will be found for challenges in the society.

Promotion scheme

Radio: 18 promo commercials with a spot length of 25 seconds of which 5 seconds are dedicated to the sponsor. Radio: a minimum of 8 sponsor credits per week of 5 seconds each (“this program was produced in association with ...”). Print: 1 advert, 96 mm by 108 mm, in Het Financieele Dagblad, including sponsor logo. Online: 1 program page including content and banners from the sponsor.

Outlay

In the case of exclusive sponsorship, the net/net sponsor contribution for a one-year sponsorship is € 200,000. In the case of shared sponsorship, the net/net sponsor contribution for a one-year sponsorship is € 125,000 per sponsor (with a minimum of two and maximum of three sponsors) on the basis of trade exclusivity.

About BNR Nieuwsradio

BNR Nieuwsradio is a commercial radio station with an independent editorial staff responsible for the content and set-up of our programmes. BNR Nieuwsradio is a radio station with a strong focus on business news. It couples top-notch journalism with intelligent news shows, outspoken presenters, exciting debates and light-hearted entertainment. Prior to and during the production of the show, we will cooperate with the sponsor to identify suitable themes, subjects and any possible guests. However, the BNR editors retain the final word on which topics will enter the line-up of the show.

Radio host Meindert Schut
Radio host Meindert Schut
Facts & Figures
  • Broadcast: Tuesday 15:00-15:30
  • Presenter: Meindert Schut
  • Broadcast reach (including its repeat): 101,000 listeners per week (Source: NLO, avg. cum. weekly reach Jan-Jun 2017)
  • Reach of BNR Nieuwsradio promo commercials: 204,000 listeners per week
  • Reach of BNR Nieuwsradio sponsor credits: 89,000 listeners per week
  • Reach of adverts in Het Financieele Dagblad 141,800 readers per day (Source: Mon-Sat NPDM 2017 III)
Contact
Sales support salessupport@fd.nl +31 (0)20-5928585
Order and traffic order@fd.nl +31 (0)20-5928565
English
English
Nederlands
Nederlands